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Ocean Finance appoints its first digital agency
Ocean Finance has appointed its first digital agency, awarding the multi-million-pound account to TBG London.
The consolidation loan and mortgage provider, which had an overall ad spend of £25m last year, is to focus on generating loan application leads from 1 March.
Consumers will be able to apply for both mortgages and loans through the online direct response campaign.
Ocean Finance currently uses ad agency Ekay for its above- and below-the-line ads. All future digital ad campaigns will be run by TBG London.
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